3 ways to promote your YouTube videos (without spending a fortune)

The internet is a busy place. It's challenging to get other people to even notice you exist—let alone engage with your content—unless you promote it.

Here's why you need to be actively promoting every YouTube video you share:

With videos on YouTube varying from content like Lil Baby Type Beats to the latest EST Gee music video, YouTube has become a hub where people learn how to cook a new recipe or catch up with their favorite YouTube star.

For budding creators, that means YouTube presents a unique opportunity to share your content with a broad audience and reach them on a channel they spend time using. But by taking an active role in promoting your videos, you’ll boost your chances of reaching your target audience, gaining their attention, and growing your following. Promoting your videos helps drive users back to your website or landing pages, where they can learn more about your product or services.

Here are a few tips we’ve picked up from the YouTube world on how to promote your videos and your channel, both inside and outside YouTube’s platform.

Step #1: Optimize and promote your YouTube videos

Step #2: Promote your YouTube channel

Step #3: Promote your channel outside of YouTube

Create a plan for promoting your videos and channel, stick with it, and you’ll find your audience and subscriber base growing in no time. And once people start subscribing, you can use your videos and description to encourage them to become email subscribers.

Check out our resources and packages crafted to help you to promote your videos and stay connected with your audience.